How Loti AI fights likeness infringement and digital impersonation with Weaviate
Summary
Loti AI partnered with Weaviate to power their digital identity protection platform, resulting in significant time savings for their data science team, reliable performance at multi-billion vector scale, and the ability to focus on ambitious growth plans rather than managing infrastructure.
Challenge
Loti AI faces the challenge of scanning massive amounts of digital content to identify and remove unauthorized materials featuring their clients, which include public figures and high profile celebrities. "Simply put, the more internet we scan, the better we can protect our customers," explains Dr. Hirak Chhatbar, Co-founder and CTO at Loti AI.
The team initially built the platform using another vector database. They discovered that their Director of Data Science had to perform routine maintenance to ensure platform stability, taking away valuable time from his core job function. To make sure this work did not pile up as Loti AI continued to grow, a change was required. “I need peace of mind. When we are scaling our systems, I don't want to worry about our vector database as it serves as a core foundation supporting all our services,” noted Chhatbar.
Their key requirements included:- A scalable solution that could handle tens of billions of vectors
- Minimal maintenance overhead to free up their data science team
- Reliability for their critical operations of finding and removing unauthorized content
- Cost-effective pricing that would support their growing operations
Why Loti chose Weaviate
After evaluating their options, Loti AI chose Weaviate for several reasons:
- No longer slowed down by database maintenance, the team could focus on expanding product functionality.
- Weaviate’s scalability supports their massive, growing dataset.
- Loti AI experiences reliable performance even as they process 120 - 140 million images daily.
- Weaviate’s team mitigated migration risks and quickly resolved initial challenges.
- Loti AI can focus on performance, massive scale and the customer experience, knowing they have a predictable, cost-effective solution in hand.
“Weaviate's team was really great and solved every bottleneck we faced during our migration. Now, I never worry about our vector database, even with 9 billion vectors. They've delivered maintenance and cost advantages, allowing us to focus on scaling our systems without concern,” said Chhatbar.
What's Next?
Loti AI continues to expand their operations with plans to increase their daily scanning capacity to 150 million images and videos per day. With Weaviate handling their vector database needs, they can focus on this growth without worrying about database scalability or maintenance.
The company is also strengthening its existing partnerships with social media platforms like TikTok, Meta, and Pinterest to expedite takedown requests, making their service even more effective for their high-profile clients.
Results
200+ hours saved per year
By switching to Weaviate, their Director of Data Science unlocked bandwidth previously spent on vector database maintenance, allowing him to focus on core data science strategy.
One of the world’s largest deployments in production
Loti AI now manages 9 billion facial vectors, supporting their scanning of 120 - 140 million images and videos daily.
Infrastructure optimization
With 3.5 petabytes of storage on AWS S3 and extensive use of AWS services and GPUs, Loti AI benefits from Weaviate's seamless integration with their existing cloud infrastructure.
Loti AI is a sophisticated AI-powered system dedicated to protecting digital identities by finding and automatically removing unauthorized content across the internet. To accomplish this, their platform scans hundreds of millions of images and videos per day from the public internet. Their advanced facial recognition technology finds deepfakes, fake endorsements, impersonation accounts and unlicensed distribution and automates the removal of that content in compliance with the Take It Down Act (2025).
“I need peace of mind. When we are scaling our systems, I don't want to worry about scalability and uptime of our vector database as it serves as a core foundation supporting all our services.”
Dr. Hirak Chhatbar,
Co-founder and CTO, Loti AI